Industry
Digital
Client
ClapperStock
Clapperstock is a platform for stock videos up to 8K in ProRes format.
The brand aims to create a platform providing top-tier stock videos.
Clapperstock provides top-quality stock video products and services designed for professional video producers and content creators. They offer high-resolution videos produced to film industry standards in 8K resolution and ProRes format. This makes their content readily accessible for professionals and stands out for its high resolution and visually lossless quality.
The brand aims to create a platform providing top-tier stock videos.
Clapperstock provides top-quality stock video products and services designed for professional video producers and content creators. They offer high-resolution videos produced to film industry standards in 8K resolution and ProRes format. This makes their content readily accessible for professionals and stands out for its high resolution and visually lossless quality.
Challenge
Outdated Design and Logo: Their design and logo no longer effectively conveyed the quality and professionalism of their brand. Lack of Brand Identity: They lacked a cohesive brand identity and guidelines, making maintaining consistency across various platforms and communications difficult. Inefficient UX/UI Design: Their website's UX/UI was not optimised, leading to a subpar user experience that didn't effectively leverage the site's backend capabilities.
Challenge
Outdated Design and Logo: Their design and logo no longer effectively conveyed the quality and professionalism of their brand. Lack of Brand Identity: They lacked a cohesive brand identity and guidelines, making maintaining consistency across various platforms and communications difficult. Inefficient UX/UI Design: Their website's UX/UI was not optimised, leading to a subpar user experience that didn't effectively leverage the site's backend capabilities.
Solution
Solution
Complete Logo Redesign: A fresh, contemporary logo that resonates with Clapperstock's target audience and industry standards. Brand Book: Detailed guidelines for consistent brand application across all communications. Enhanced UX/UI: An optimised user experience with an attractive, functional interface that retains existing backend capabilities while improving front-end interactions.
Complete Logo Redesign: A fresh, contemporary logo that resonates with Clapperstock's target audience and industry standards. Brand Book: Detailed guidelines for consistent brand application across all communications. Enhanced UX/UI: An optimised user experience with an attractive, functional interface that retains existing backend capabilities while improving front-end interactions.
Result
Result
Brand Consistency: The new brand guidelines gave Clapperstock’s communications a unified and professional look, improving brand recognition and trust. Improved User Experience: The redesigned website interface made navigation more accessible and intuitive, enhancing user satisfaction and engagement. Positive Feedback: Both clients and internal stakeholders praised the new design, noting significant improvements in aesthetics and functionality.
Brand Consistency: The new brand guidelines gave Clapperstock’s communications a unified and professional look, improving brand recognition and trust. Improved User Experience: The redesigned website interface made navigation more accessible and intuitive, enhancing user satisfaction and engagement. Positive Feedback: Both clients and internal stakeholders praised the new design, noting significant improvements in aesthetics and functionality.
